For the economically challenged news industry, the calculation looks something like this: Seven days of coverage spread over two weeks. Thousands of reporters scrambling for a limited pool of stories. Enormous expenses. Limited viewer, reader and advertising upside.
via Style: Culture, Arts, Ideas & More – The Washington Post http://www.washingtonpost.com/lifestyle/style/for-media-convention-coverage-is-expensive-but-essential/2012/09/06/daf5cdb4-f849-11e1-8253-3f495ae70650_story.html?wprss=rss_style