{"id":2324,"date":"2013-03-26T09:46:18","date_gmt":"2013-03-26T13:46:18","guid":{"rendered":"http:\/\/gabrielsnyder.com\/notes\/?p=2324"},"modified":"2013-03-26T09:46:18","modified_gmt":"2013-03-26T13:46:18","slug":"ur-mom-correcting-the-grammar-of-graffitti","status":"publish","type":"post","link":"http:\/\/gabrielsnyder.com\/notes\/2013\/03\/26\/ur-mom-correcting-the-grammar-of-graffitti\/","title":{"rendered":"Ur Mom: Correcting The Grammar Of Graffitti"},"content":{"rendered":"
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That should be “Your mom.” A brilliant ad campaign for a London tutoring company takes to the streets to show people the correct way to write mean things about other people\u00e2\u20ac\u2122s mothers on walls.<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n

To participate in the global culture of cool, learning English is a must. But the process of learning English itself isn\u00e2\u20ac\u2122t very cool.<\/p>\n

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An English tutoring company is trying to rebrand English grammar with a provocative campaign featuring pictures of London graffiti, marked up for grammatical correctness. Online tutoring site The Tutor Crowd<\/a> has a Tumblr<\/a> dedicated to the imagery: someone\u00e2\u20ac\u2122s scrawl of “SO HOT RITE NOW” has the ‘E\u00e2\u20ac\u2122 excised and a ‘GH\u00e2\u20ac\u2122 added in. An apostrophe is added to help express something unprintable about “Sams” \/ “Sam\u00e2\u20ac\u2122s” dad. You get the idea.<\/p>\n

Read Full Story<\/a><\/p>\n

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via Fast Company http:\/\/www.fastcoexist.com\/1681661\/ur-mom-correcting-the-grammar-of-graffitti?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+fastcompany%2Fheadlines+%28Fast+Company%29<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

That should be “Your mom.” A brilliant ad campaign for a London tutoring company takes to the streets to show people the correct way to write mean things about other people\u00e2\u20ac\u2122s mothers on walls. To participate in the global culture of cool, learning English is a must. But the process of learning English itself isn\u00e2\u20ac\u2122t … <\/p>\n

Continue reading “Ur Mom: Correcting The Grammar Of Graffitti”<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[7],"tags":[446,6,913],"class_list":["post-2324","post","type-post","status-publish","format-standard","hentry","category-google-reader","tag-fast-company","tag-ifttt","tag-zak-stone"],"jetpack_publicize_connections":[],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p2skW4-Bu","jetpack_likes_enabled":true,"jetpack_featured_media_url":"","_links":{"self":[{"href":"http:\/\/gabrielsnyder.com\/notes\/wp-json\/wp\/v2\/posts\/2324","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/gabrielsnyder.com\/notes\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/gabrielsnyder.com\/notes\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/gabrielsnyder.com\/notes\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/gabrielsnyder.com\/notes\/wp-json\/wp\/v2\/comments?post=2324"}],"version-history":[{"count":0,"href":"http:\/\/gabrielsnyder.com\/notes\/wp-json\/wp\/v2\/posts\/2324\/revisions"}],"wp:attachment":[{"href":"http:\/\/gabrielsnyder.com\/notes\/wp-json\/wp\/v2\/media?parent=2324"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/gabrielsnyder.com\/notes\/wp-json\/wp\/v2\/categories?post=2324"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/gabrielsnyder.com\/notes\/wp-json\/wp\/v2\/tags?post=2324"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}